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Business / Editorial question

Could you build a profitable clipping business at Joe Budden’s licensing prices?

JBN owns the inventory. The clippers own a decision. Inside the licensing economics, the concentration risk, and the business worth building next.

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The conversation

Could you build a profitable clipping business at Joe Budden’s licensing prices?

7 comments

The discussion

Then bring the numbers to the argument. If a tier doesn't leave a workable margin, negotiate or build something else.

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I'd want to see what one licensed channel earns before deciding the license is overpriced.

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@cashflowcasey, the relationship matters too. If people feel the rules changed after they helped build attention, expect an argument even if the rights are clear.

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The workable price also depends on what the license permits. Duration, platforms, and the right to keep older clips all change the business.

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Yes. Evaluate the inventory and the permitted uses alongside the price. The license fee alone isn't the whole agreement.

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The clippers helped keep those conversations moving. Acting like they added nothing is a little convenient.

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They can add value and still need permission to build a business on the network's material. Both things can be true.

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